Cyamunara

CYAMUNARA Y’IBIKORESHO BYA KIM UNIVERSITY BIRIMO INTEBE Z’ISHURI, IBITANDA N’IBINDI BIHEREREYE NYARUGUNGA KICUKIRO

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  1. With the initiation of the modern Olympic Games in 1896 in Athens, so began the implementation of precise timekeeping at the Olympics. Technicians used stopwatches to time events, notably the Heuer Mikrograph, invented in 1916. As this “Europa Star” article reports, watch companies understood early in the 20th century that being associated with the Olympics brought prestige, and a reputation for precision, to the brand. They began to use Olympic sports in their marketing campaigns.

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